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OVERVIEW
Course Information
This CPD course provides a clear and practical introduction to strategic management, tracing its origins and showing how modern organisations analyse their environment, set direction, and implement effective strategies.
Through examples and accessible explanations, learners will understand why some firms succeed while others fail, how strategic decisions are made, and how every employee contributes to organisational performance. Ideal for accounting, finance, and business professionals, the course builds essential knowledge to interpret, support, and strengthen an organisation’s strategic direction.
This is a 3 unit CPD course that is made up of following contents:
- The Mindset of a Strategic Professional (interactive content))
- Origins of Strategic Management (video)
- Strategic Analysis Tools in Practice (interactive content)
- Introduction to Strategic Management (video)
- Turning Strategy into Action: The Role of Finance and Accounting (interactive content)
- Contemporary Trends Shaping Strategic Management (interactive content)
- Quizzes
- Additional readings
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